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  • Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

    Jugnoo Blog
    Tim Robertson
    18 Apr 2014 | 6:00 am
    Interesting to see how Facebook, Pinterest, and Instagram contribute to ecommerce site traffic. Facebook has the biggest impact, and in some cases it really depends on how engaged the brand audience is. Petflow has the most engagement from their fans on Facebook, doing a combination of listening and engagement to get the best results. And of course having over 1 million likes on their fan page doesn’t hurt! From the 8thBridge Social Commerce IQ (SCIQ) report.   The post Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites appeared first on Jugnoo Blog.
  • Ask Principal Kim Bruno to Reinstate Greg Schiller

    CRM Blogs
    10 Apr 2014 | 2:19 am
    I'm taking part in a rally
  • How To Write Quality Content

    The LEADSExplorer Blog: Lead generation - Website visitors - CRM - B2B
    The Leads Explorer
    14 Apr 2014 | 9:02 am
    In order to have lead generating Content Marketing you need to have quality content. What is quality content ? - Titles and headers related to the content text - Recognizable points of pain - Solutions for real life issues and problems - Content that resonates with stakeholders in your company - Compelling - Limited in length in order to avoid skimming instead of reading - Using easy language that is understood by a wide range of people - No or limited use of industry specific language - No abbreviations - Target and tailor your content to connect your target audience - Present value not a…
  • Are You Removing Friction from Collaboration?

    The Future Workplace
    Jacob Morgan
    14 Apr 2014 | 4:23 pm
    When it comes to collaboration, friction is not a good thing either from a behavioral of from a technological standpoint.  Imagine your collaboration effort is a equivalent to a skater gliding along the ice, every time you add a point of friction you basically make the gliding motion harder and harder to achieve until you get to a point where you’re trying to skate on concrete.  Enough friction will kill even the best and most thought out collaboration initiatives.  Here are some ideas to help remove or prevent friction from happening. Technology Implement single sign on Make sure…
  • Google Flu Trends: Importance of Veracity, the 4th “V” in Big Data

    Blog on Big Data and Analytics
    Harish Kotadia, Ph.D.
    29 Mar 2014 | 7:55 pm
    A lot has been written recently criticizing Goolge’s Flu Trends – a flu tracker service that predicts flu activity based on specific search terms using aggregated Google search data and estimates current flu activity around the world in near real-time. For more, read How does this work? Science magazine has recently published an article titled “The Parable of Google Flu: Traps in Big Data Analysis” and Steve Lohr has published a great piece in BITS blog of New York Times titled “Google Flu Trends: The Limits of Big Data.” It is important to note that…
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    Jugnoo Blog

  • Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites

    Tim Robertson
    18 Apr 2014 | 6:00 am
    Interesting to see how Facebook, Pinterest, and Instagram contribute to ecommerce site traffic. Facebook has the biggest impact, and in some cases it really depends on how engaged the brand audience is. Petflow has the most engagement from their fans on Facebook, doing a combination of listening and engagement to get the best results. And of course having over 1 million likes on their fan page doesn’t hurt! From the 8thBridge Social Commerce IQ (SCIQ) report.   The post Compare What Facebook, Pinterest, & Instagram Give to Ecommerce Sites appeared first on Jugnoo Blog.
  • Social Discovery: Cracking The Code for Ecommerce Sites

    Tim Robertson
    17 Apr 2014 | 6:00 am
    Some interesting insights from the 8thBridge Social Commerce IQ (SCIQ) report that challenges some assumptions about how retailers are benefiting from social traffic and social discovery. For one, Facebook reigns supreme in providing traffic to ecommerce sites, beating out Pinterest by a large margin (and everything else for that matter). Facebook is off the charts for the amount of traffic it is giving retailers compared to the other social platforms. Although Facebook has the most upstream traffic, much of it is due to Facebook Exchange and being pay-to-play. - 8thBridge Social Commerce…
  • Turbulent Post Rocks American Airlines Brand

    Tim Robertson
    16 Apr 2014 | 6:00 am
    News of a girl who spoofed a terrorist in her tweet directed at American Airlines has probably increased the likelihood that more teens will copy the prank – rattling security forces and causing a major headache for large brands caught in the fray. The social media skies have been anything but friendly for American Airlines Group and its recent merger partner, US Airways. On Sunday, a tweet from “Sarah @QueenDemetriax” said: “@americanAir hello my name’s Ibrahim and I’m from Afghanistan. I’m part of Al Qaida and on June 1st I’m gonna do something really big bye.”…
  • What NPR, the Walking Dead, and Rooster Teeth Have In Common

    Tim Robertson
    15 Apr 2014 | 11:10 am
    Below are the number of people active in social media, and all of them are big numbers. But what is interesting is the trend for podcasts. One of the reasons for this growth is the fact that many people listen to streaming audio in their car during commutes. And it’s not only well-known brands like NPR, the cast of Walking Dead, or the Podcast Award-winning Rooster Teeth podcast that are making this happen. Think about all the car-driving commuters growing like weeds in every developing nation on earth – and you start to see the larger picture. On iTunes alone, in 2008, 46.8 million…
  • Vimeo’s Infographic of Social Engagement

    Tim Robertson
    10 Apr 2014 | 6:00 am
    Vimeo has posted data on how much video is consumed in the U.S. (and elsewhere)…and the amount of social engagement it creates. This comScore video report has some interesting findings, and shows how important it is to include video in your social media listening and engagement strategy. • 61% of Americans watched (on average) 397 online videos in January • 36% of those videos were ads (makes sense when you consider a video ad often runs right before you watch the actual video!). • 1 out of every 6 videos watched are on a mobile device This post contains a video. If you can\'t see it…
 
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    The LEADSExplorer Blog: Lead generation - Website visitors - CRM - B2B

  • How To Write Quality Content

    The Leads Explorer
    14 Apr 2014 | 9:02 am
    In order to have lead generating Content Marketing you need to have quality content. What is quality content ? - Titles and headers related to the content text - Recognizable points of pain - Solutions for real life issues and problems - Content that resonates with stakeholders in your company - Compelling - Limited in length in order to avoid skimming instead of reading - Using easy language that is understood by a wide range of people - No or limited use of industry specific language - No abbreviations - Target and tailor your content to connect your target audience - Present value not a…
  • Increasing your brand exposure on vehicles

    The Leads Explorer
    9 Apr 2014 | 8:57 am
    Exposing your brand As a business owner or marketeer you want to expose your brand as much as possible. Preferably beyond your normal channels and beyond your normal reach. One of the alternatives is displaying your website on cars, vans or lorries your company owns. Remembering a website is likely more feasible than remembering the telephone number or your business address that you often see on company vehicles. Inform what your brand stands for However just showing the url isn’t enough as a potential new customer could not be aware for what your brand stands for. people can and will…
  • Rational vs Emotional vs Reputation B2B Marketing

    The Leads Explorer
    1 Apr 2014 | 9:06 am
    Most marketeers and CxO’s assume B2B marketing is rational. However this is incorrect as in B2B marketing often emotions and reputations are being used. Rational marketing: - This Product will increase your productivity with X% - This Solution will decrease your Total Cost of Ownership with Y% Emotional Marketing - Our Product will give you confidence - Our brand stands behind this Solution Reputation Marketing - This Product is used by the top companies in your business - This solution has this long reference list Rational Marketing issues The issue with Rational Marketing is that it…
  • Are bots or people visiting your website ?

    The Leads Explorer
    25 Mar 2014 | 11:38 am
    If 36% of all web traffic are bots then who is visiting your website ? How can you know if bots or people are on your website ? Bots won’t ever buy anything from your company. People in companies will. Even if your analytics software or service indicates a decent amount of traffic then what is the value if a large part are bots visiting. You should aim for real people traffic not bots. In order to segregate real people from bots on your website you need a service that reveals the companies visiting your B2B website. Only then you will know if people really find your website interesting…
  • Who should be the real star of the company ?

    The Leads Explorer
    19 Mar 2014 | 12:05 pm
    Whatever it takes to create a new product or solution, the biggest challenge and achievement is selling the new product or solution. The challenge and achievement of a new product Highly intelligent people, creative people, visionaries, persistent people, geniuses, … can come up with a concept or solution for fixing a problem or for decreasing cost or for applying a new technology and achieve their biggest challenge to really deliver a finished product or solution. This might take them several years. This might take the R&D department of a company years of time and a lot of…
 
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    The Future Workplace

  • Are You Removing Friction from Collaboration?

    Jacob Morgan
    14 Apr 2014 | 4:23 pm
    When it comes to collaboration, friction is not a good thing either from a behavioral of from a technological standpoint.  Imagine your collaboration effort is a equivalent to a skater gliding along the ice, every time you add a point of friction you basically make the gliding motion harder and harder to achieve until you get to a point where you’re trying to skate on concrete.  Enough friction will kill even the best and most thought out collaboration initiatives.  Here are some ideas to help remove or prevent friction from happening. Technology Implement single sign on Make sure…
  • Collaboration and the Future of Work: Interview with Jacob Morgan

    Jacob Morgan
    8 Apr 2014 | 9:57 am
    A few months ago I keynoted The Social Conference where I spoke about building a collaborative organization and what the future of work will look like.  After my session I did a short video interview which you can find below.  Flexible work was a hot topic of conversation at the event and there’s actually a great debate going on in the comments of my Linkedin post in this very topic. Clearly, I needed a haircut (which I have since gotten) but aside from that, I hope you enjoy! Send to Kindle
  • Why You Should Give Up on Collaboration

    Jacob Morgan
    3 Apr 2014 | 10:09 am
    We have no budget Managers don’t support the project It’s taking too long It’s too complicated I don’t have time time We don’t have resources Things are just fine the way they are It’s on the “back burner” Collaboration leaders and practitioners at companies all around the world have at some point thought these things.  But these things didn’t stop companies like TELUS, Unisys, Wells Fargo, Safeway, and the many other organizations around the world who have been successful with their initiatives.   So sure, you can stop, admit defeat,…
  • Collaboration and the Online Dating Syndrome

    Jacob Morgan
    31 Mar 2014 | 12:08 am
    Anyone that has tried online dating can tell you that the person you see online isn’t always the same person that you see in real life. See, the problem with online dating is that people can make themselves look like anyone they want online.  This is the same problem with many organizations today. Organizations today are overly enamored with collaboration solutions, sharing, and the future of work.  They say they want employees to share, to communicate across silos, to innovate, to collaborate and be open, and to be empowered (and oh so much more!)  To do this, many companies deploy…
  • Before Doing Anything Else

    Jacob Morgan
    27 Mar 2014 | 12:08 am
    Putting together a strategy, looking at collaboration technologies, and building a team to lead future of work and collaboration initiatives is crucial.  But before getting to any of that there is something else that needs to done.  And that is for you and your executives to decide to build and work at the type of organization that will require a collaboration strategy, technologies, and a team to lead this effort.  In other words before focusing on anything else, ask yourself if this is something you are willing to commit to.  The first step to building the future organization is…
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    Blog on Big Data and Analytics

  • Google Flu Trends: Importance of Veracity, the 4th “V” in Big Data

    Harish Kotadia, Ph.D.
    29 Mar 2014 | 7:55 pm
    A lot has been written recently criticizing Goolge’s Flu Trends – a flu tracker service that predicts flu activity based on specific search terms using aggregated Google search data and estimates current flu activity around the world in near real-time. For more, read How does this work? Science magazine has recently published an article titled “The Parable of Google Flu: Traps in Big Data Analysis” and Steve Lohr has published a great piece in BITS blog of New York Times titled “Google Flu Trends: The Limits of Big Data.” It is important to note that…
  • Big Data and Analytics: What to expect in 2014

    Harish Kotadia, Ph.D.
    18 Jan 2014 | 5:56 pm
    Last year was a great one for technology professionals, consultants and practitioners working in the area of Big Data and Analytics. And 2014 promises to be even better. Given below are three main reasons why 2014 will be a spectacular year for those of us in Big Data and Analytics: 1) Investments in very large Big Data projects: Many of the large and medium-sized enterprises ‘experimented’ with Big Data last year by undertaking ‘Pilot’ projects to demonstrate business value. Well, they are now ready to take next major step in their Big Data journey by undertaking…
  • From Data to Information to Insights: Changing Role of #CIO

    Harish Kotadia, Ph.D.
    27 May 2013 | 8:45 pm
    There was a time not too long ago (late 1970s to be precise) when companies use to have Electronic Data Processing department and EDP Managers to manage data processing function. EDP department evolved to become Management Information Systems department in early 1980s and MIS Manager ran the show when it came to ‘computerization’ initiatives as it used to be called back then. As technology evolved from mainframes to client-server computing and with the rise of personal computers (PCs) or desk-tops, adoption of information technology across organization picked up pace and IT was no…
  • Big Data in Retail Industry

    Harish Kotadia, Ph.D.
    25 Apr 2013 | 5:29 pm
    Here’s a great data visualization on Big Data in retail industry. Also, a FT video on the subject: Source: Monetate Marketing Infographics Source: http://video.ft.com/v/2172704889001/Big-data-bring-attention-to-retail
  • Where The Big Data Jobs Are and How Much They Pay

    Harish Kotadia, Ph.D.
    20 Apr 2013 | 3:14 pm
    I am often asked the question, especially by those aspiring for a career in Big Data, as to how to find a suitable job in Big Data and how much do they pay. Given below is an excellent Visualization by Chris Dannen that answers some of these questions like where the jobs are, how much they pay etc. Hope you find this data visualization chart useful. In my future posts, I will highlight some of the skills necessary to get one of these job and how to get necessary training on a low budget or even free. So you may want to bookmark my blog site URL address: http://hkotadia.com/ or sign up for…
 
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    Powertrak CPQ and Portal Software Blog

  • Build Valid Quotes and Orders with Powertrak Sales Configurator

    Michael Bauer
    14 Apr 2014 | 7:33 am
    “Build It, Buy It” with Powertrak Product Configurator Axonom’s Configure, Price, Quote software delivers a consistent user interface and familiar web-shopping experience that enables your staff, partners and customers to generate valid quotes, orders and proposals. Quickly and accurately configure products and services, create sales quotes, proposals and contracts on any browser, on any device…desktop, laptop … Continue reading »
  • 2D Product Configurator Benefits for Buyers

    Michael Bauer
    1 Apr 2014 | 1:51 pm
    How a 2D Configurator Benefits Your Buyers! Imagine that you’re building three new audio racks for your business. Each rack serves a unique purpose, so all three will be configured with different products. You have full reigns in the design but your manager needs to review and approve prior to purchase. The old process required a collection of information … Continue reading »
  • 8 Ways to Achieve Sales Forecasting Nirvana

    Michael Bauer
    21 Mar 2014 | 8:40 am
    How are those 2014 New Year’s Resolutions coming along? If you’re anything like our sales team you probably made some sales related resolutions this year. Well, unlike those daily trips to the gym – don’t let your sales and revenue aspiration fall by the wayside. In order to bring a fresh batch of inspiration to … Continue reading »
  • 2D Product Configurator Key Features and Functions

    Michael Bauer
    14 Mar 2014 | 10:17 am
    Powertrak 2D Product Configuration Software This post is to get you familiar with key functions and main areas of Powertrak’s 2D Product Configuration software. I encourage those interested to request a demonstration and see live because static images are a poor representation to illustrate interactivity! The Powertrak 2D Product Configurator delivers an Interactive Designer element that revolutionizes the way product configurations are executed. … Continue reading »
  • Powertrak Powers Program for 70,000 Microsoft SaaS Users

    Michael Bauer
    7 Mar 2014 | 8:56 am
    70,000 Microsoft SaaS users leverage VCS’ Hosted Partner Program Powered by Powertrak Configure-Price-Quote and Partner Portal   This is a mini-case study on Microsoft Dynamics CRM and ERP partner, Vertical Cloud Service’s, experience searching and selecting a partner channel solution to power its rapidly-growing partner channel program. Overview Vertical Cloud Service, in partnership with Reviora, … Continue reading »
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    Tracks » BlogTracks » Simple sales tracking, CRM & pipeline management software

  • About Us Pages: Jeremy Mitchell

    admin
    9 Apr 2014 | 6:54 am
    In the third part of our series: “The About Us Page: From the least important page to the most important page“ we interviewed Jeremy Mitchell the founder and developer behind Best About Pages. Could there be any better a person to interview on About Us pages? Let’s get started: Hey Jeremy. Thanks for doing this! You’ve been running bestaboutpages.com since July 2011. Why did you start the site? I launched Best About Pages on July 1 2011 after having a conversation over coffee with a friend of mine about gallery websites. I said, “I’ve had this idea about a website that…
  • An Excel spreadsheet for sales pipeline management

    admin
    26 Mar 2014 | 7:54 am
    If you look at the sales CRM market, you’ll find a variety of options and alternatives to Excel – of which Tracks is one. But just because you have alternatives to Excel doesn’t mean you should chose one over that trusty old spreadsheet. Years ago, I used Excel for tracking sales and managing a sales pipeline. It worked then, and can still work you and your small business. So in this article I’m going to share what I used as a business development manager (and you can download it too). In a follow up article I’ll share the limitations and why some people chose Tracks…
  • About Us Pages: Ben Davis

    admin
    24 Mar 2014 | 6:56 am
    As part of our deep dive into About Us pages and making your company more transparent, we interviewed Ben Davis of Econsultancy about an article he recently wrote titled “19 examples of cringeworthy ‘About Us’ agency copy“. If you run an agency or tech company you’re going to want to read the article – and our follow up article below. Happy reading. Hey Ben – thanks for doing this. From your article you said you “doggedly scrolled through many agency websites” and you were still able to find so many poor examples of bad (and good of course) copy…
  • About Us Pages: Nils Sköld

    admin
    17 Mar 2014 | 12:19 pm
    The About Us page… Historically, one of the most unloved pages of a website. Up until recently, the action has been focused on product pages where the demos, the videos, the images, the bold claims and the “tangible” benefits all hang out. But we’re in full flight of the social era and with transparency being the new norm (Buffer even share what their employees are paid), About Us pages might just get the love they’ve always yearned for. Showing some love Over the coming weeks and months, we’re going to celebrate the About Us page. No longer will it be the unloved child or the…
  • Interface Tip: Sorting deals in the timeline view

    admin
    5 Mar 2014 | 5:33 am
    Here is another interface tip as part of our learning series. This time it’s on one of those features that’s not always clear: sorting and ordering deals in your timeline view. Happy watching. The post Interface Tip: Sorting deals in the timeline view appeared first on Tracks.
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    SuperOffice Blog

  • What the Easter Bunny Can Teach Us About Customer Delight

    Jennifer Lund
    14 Apr 2014 | 11:00 pm
    Let’s face it. Peter Cottontail , aka The Easter Bunny, wasn’t always the successful businessman that he is today. Back when Peter was a young Easter Bunny, trying to prove himself, his main job was to deliver as many eggs as he could on Easter morning. His main competitor, Irontail, was also trying to deliver as many eggs as he possibly could. And whoever delivered the most eggs on Easter morning would be given the title of Chief Easter Bunny. Like all small businesses, Peter struggled to find ways to create a business success. And just because he was in the Easter Bunny business, his…
  • How to Create a Customer Centric Strategy For Your Business

    Steven MacDonald
    6 Apr 2014 | 10:52 pm
    A customer-centric company is more than a company that offers good service. Both Amazon and Zappos are prime examples of brands that are customer centric and have spent years creating a culture around the customer and their needs. Their commitment in delivering customer value is genuine – In fact, Zappos is happy to fire employees if they do not fit within their customer centric culture! However, executing a customer-centric strategy doesn’t happen overnight. You have to start somewhere, and this blog post is intended to guide you in to achieving this. What does it mean to be…
  • The Super Seven – Top Sales, Marketing and Customer Service Posts in March

    Jennifer Lund
    30 Mar 2014 | 11:25 pm
    For most countries in Europe, the weather in March has been fantastic – And with it, the content has been great too! This month, we have rounded up some of our favorite blog posts in sales, marketing and customer service that were published in March. This month’s Super Seven is courtesy of content published on Inc, Clickz and HelpScout. Sales 1. When Was Sales Not Social? In a nutshell: From communicating with potential buyers, getting referrals and working trade shows, according to Lori Richardson, sales has always been social. This post looks into ways that a sales professional can get…
  • How My Workout Program Inspired Me to Create Better Sales KPIs

    Jennifer Lund
    24 Mar 2014 | 2:00 am
    Managing sales has never been more challenging. According to a 2012 survey of Sales Directors by Silent Edge, 49% of sales directors felt that, although deals are closing, it takes a very long time to do so. 22% reported a lost pipeline as their biggest challenge. For Sales Managers, the pressure to bring in the revenue is much harder than it was in the past. In this situation, being able to react to market dynamics is crucial. Without a clear overview of your business, it becomes even tougher to predict your future sales – and to give guidance to your organization and your employees. For…
  • Tip of the Week: How to Use Request Statuses to Get Control of Your Workflow

    Sverre Hjelm
    17 Mar 2014 | 4:00 am
    If you have a lot of open requests, you can easily lose track of which ones you should prioritize. Using request statuses, you can more specifically define where in the workflow each request is. This week’s tip of the week explains how you can structure the tool to help you more effectively handle requests by using request statuses. The Three Basic Request Statuses Out of the box, SuperOffice Customer Service comes with three request statuses: Open, Closed and Postponed. These statuses represent what state a request is in when you are working with it. Normally it is open until you close…
 
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    Prialto Post

  • Alek Vernitsky’s Smartphone Personality

    Prialto
    16 Apr 2014 | 9:37 am
    Being the CEO of travel company GetGoing means Alek Vernitsky likes to move around…and takes his iPhone with him. But while it’s his go-to mobile device, he likes to keep it simple and basic in terms of functionality. No beta apps. No fancy functionality. Alek’s smartphone is mainly about communicating on the go – exactly what it was meant for in the first place. To see more smartphone personalities in our series, click here.
  • Why I Failed at Being a Personal Assistant

    Kyle Dougherty
    15 Apr 2014 | 10:00 am
    Every new employee at Prialto HQ is required to compete against 23 other new-hires from each district in a televised battle to the death.  Not really. Instead, the newbies have to fill in as Productivity Assistants for one of our executives for a few weeks. While scheduling meetings may not be as bad as dodging a swarm of deadly insects, for some of us, it’s nearly as challenging. Learning the Ropes The initiation makes total sense. Being a Productivity Assistant (PA) for a few weeks gives a new employee a crash course into how Prialto works, how we train our new PAs and how we drive core…
  • Brian Halligan’s Smartphone Personality

    Prialto
    14 Apr 2014 | 8:50 am
    Brian Halligan‘s iPhone, like his company, HubSpot, reflects a blend of personality and professionalism. It highlights everything from his dog to his company’s wildly successful app, and his dinner preferences. To see more smartphone personalities in our series, click here.
  • Brad Stroh’s Smartphone Personality

    Prialto
    10 Apr 2014 | 11:54 am
    Brad Stroh is a serial entrepreneur, founder of the Freedom Financial Network and CEO of Bills.com. With over 2300 Twitter followers, he is a social networking fiend, and loves engaging people. His love of communicating – sharing information, gathering data, and building relationships – has been key to his success. That makes his iPhone a critical tool for his everyday life.
  • Making the Cold Call

    Prialto
    9 Apr 2014 | 10:00 am
    This is the second piece in Hugh Morgan‘s sales productivity series for Prialto Post. You can read his earlier article on effective sales decks here.  I am pretty sure that as long as there are humans selling complex products and services to one another there will be cold calling. Technology – social media in particular – has changed things, but it hasn’t eliminated the need for a salesperson to avidly pursue people he/she wants to speak to. And while it isn’t going away, cold calling today needs to be sharper, better researched and more focused than it might have been in the…
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